FS6 COMPRESSION SLEEVE INVENTED FOR PLANTAR FASCIITIS
posted: Sep. 17, 2019.
In 2012, a new concept was born and has been taking the sports and healthy lifestyle market by storm. This concept is thin, comfortable, lightweight supports that offer therapy and prevention to many of the typical conditions of the extremities. These conditions come both from sports activities and aging. Essentially the problem was how to interest and engage the competitive and diverse UK sports retail market in the UK with these products. This gave Barry Wright, the Sales and Marketing Director of ING Source Ltd. the aforementioned challenge.
FS6 Compression Foot Sleeve |
Just because FS6® was successful in the USA, did not necessarily mean he could replicate this story in the UK and then sit back and watch the sales numbers climb. In addition, as a former podiatrist, Barry knew that common foot care issues (such as heel pain) are seen and discussed with customers and staff in sports shops every day, but that, in general, staff and management do not have access to sufficient skills to deal with the subject in the same manner as a trained podiatrist would.
Source: Keith Marshall, Sports Insight